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A Non-Traditional Entrepreneur's Journey - Lessons Learned

by Future Business Lions

Lecture PAWS - A Credit

Mon, Apr 28, 2025

12 PM – 1:15 PM EDT (GMT-4)

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Belk Auditorium

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Bruce Blythe, CEO, Rock Musician, Phycologist, shares lessons and insights learned on his entrepreneurial Journey. Expert and international speaker and consultant on crisis management and behavioral health.

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Bruce Blythe's profile photo

Bruce Blythe

Chairman, CEO

R3 Continuum

https://www.linkedin.com/in/brucetblythe/


Bruce T. Blythe is a life-long entrepreneur. As an experienced innovator in crisis management and the behavioral health arena, he has been a much-lauded public speaker worldwide. He's appeared on NBC’s Today Show, ABC’s 20/20, CBS’ 48 Hours, CNN, CNBC, NPR, Fox, and many others.



Bruce is the author of Blindsided: A Manager’s Guide to Crisis Leadership (2nd edition, originally published by Penguin Putnam) that has been used as a textbook in several universities. He has served as a consultant to the FBI on workplace violence and terrorism.



A list of notable crises managed by Bruce T. Blythe includes:




  • Kidnap and Ransom recoveries in Ecuador, Mexico, India, U.S., and Columbia

  • Multiple major hurricanes, floods and fires (e.g., L.A. fires 2024)

  • Boston Marathon, Oklahoma City bombings and many more

  • 9/11 terrorism NYC & Washington, D.C.

  • Earthquakes San Francisco, Los Angeles, Japan, and more

  • Workplace mass shootings (schools, businesses, communities, and governments)



 



Today, he lives in Hawaii and serves as owner and Chairman of Minneapolis-based R3 Continuum. They are the largest crisis response company in the world, providing an average of 2500 onsite crisis responses per month.



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